Feb 15, 2016

February 15, 2016


Exhibition Opening at Palais 2 of Brussels Expo June 30th, 2016
Tickets available beginning Friday February 5 at www.expoharrypotter.be
Brussels, 1 February 2016 – This summer, Harry Potter™ fans in Belgium will finally have the opportunity to step
inside the famous wizard’s world with Harry Potter: The Exhibition, hosted at Palais 2 of Brussels Expo. Since its
world premiere in Chicago, the exhibition has already received more than 3.5 million visitors and has included stops
in Boston, Toronto, Seattle, New York, Sydney, Singapore, Tokyo, Paris and Shanghai. Tickets for the exhibition at
Brussels Expo go on sale February 5 on www.expoharrypotter.be.
Matthew Lewis, who played Neville Longbottom in the Harry Potter films, announced Brussels as the exhibitions
fifteenth stop to thousands of excited fans attending the 3rd annual A Celebration of Harry Potter at Universal
Orlando Resort during events on Friday, January 29.
In partnership with Warner Bros. Consumer Products, Global Experience Specialists (GES) created the 1,400-squaremeter
experiential exhibition, where visitors are able to enjoy dramatic displays inspired by the Harry Potter film sets
and see the amazing craftsmanship behind authentic costumes, props and creatures from the films. Fire-Starter,
Brussels Expo and Encore B are partnering with GES to present the exhibition in Brussels.
From the moment guests enter Harry Potter: The Exhibition they are immediately immersed in the world of Harry
Potter. Guests are greeted by an exhibit host who sorts several lucky fans into their favorite Hogwarts™ houses, then
leads them inside the exhibition where their journey to favorite scenes from the Harry Potter films begins. The
exhibition features settings from the films’ most popular locations—including the Gryffindor™ common room and
dormitory; classrooms like Potions and Herbology; and the Forbidden Forest—which are filled with thousands of
authentic props, costumes, and creatures used in the filming of the iconic series.
In addition to the beautiful environments and displays, there are several interactive elements. Guests can enter the
Quidditch™ area and toss a Quaffle ball, pull their own Mandrake in the Herbology classroom vignette, and even
tour a re-creation of Hagrid’s hut and sit in his giant-sized armchair.
The exhibition, in Brussels for a strictly limited engagement, will be open daily. Timed-entry tickets are required, and
the last entry will be one hour and a half before the closing of the exhibition. Tickets to the exhibition are on sale
from February 5h at www.expoharrypotter.be.
An exclusive audio tour is also available, providing behind-the-scenes insight into the making of the Harry Potter
films, with commentary from the producers, prop designers, costume designers and creature designers.
Practical Information
Harry Potter: The Exhibition
Palais 2, Brussels Expo
Opens June 30th for a limited run
Opening hours
• Monday to Friday: 10:00 – 19:00 – last entry at 17:30
• Weekends and holidays: 10:00 – 20:00 – last entry at 18:30
• Special priced Tuesdays! Reduced ticket prices apply on Tuesdays.
• Late night openings on every first Friday of the month: open until 22:00 – last entry at 20:30
Ticket prices *
• Adults: 19,90 euro
• Adults on Tuesday: 16,90 euro
• Children (4-14): 14,90 euro
• Senior citizens, students: 17,90 euro
• Family Pass (2 adults & 2 children): 65 euro
• Group rates (from 10 people, online registration necessary): 16,90 euro pp
• Guide: 90 euro (1 guide per 25 people)
• Schools: 12,50 euro per student (online registration necessary)
* excluding ticketing fees
Audio guides are available separately.
Fire-Starter Encore B
Manu Braff Pascal Bernardin
m.braff@fire-starter.be encoreb@encoreb.fr
Media & PR:
Dutch speaking French speaking
Peter Monbailleu Emmanuel De Roubaix
+ 32 495 12 74 37 +32 495 52 38 24
p.monbailleu@fire-starter.be deroubaix@fulloptions.com
Warner Bros. Consumer Products
Katie Kotchka
Director, Worldwide Public Relations, Global Themed Entertainment
+1 (818) 954-7119
Amelia Mulinder
Senior Marketing Coordinator
+1 (818) 638-5946
About Fire-Starter / Brussels Expo
Fire-Starter is an innovative Brussels based Entertainment Company, part of the Brussels Expo group. Fire-Starter
organizes, promotes and markets world-class live events, concerts, spectacles, festivals and exhibitions. Fire-Starter
has the honor of working with major international brands like Cirque Du Soleil, Riverdance, Walking with Dinosaurs,
Monster Jam, Hans Zimmer Live on Tour, 2Cellos, Red Bull Flying Bach and many others. Driven by the idea of
enabling a broad audience to enjoy these unique experiences we go through great lengths to make every project a
success. Above anything else, Fire-Starter is a motivated team of experienced people who are at the service of the
entertainment industry.
About Encore B
Encore was created in 1987 by Pascal Bernardin and has been since a major player of the live entertainment business
in France, presenting rock and pop artists (The Rolling Stones, Prince, Supertramp), family and Irish shows (Walking
with Dinosaurs, Batman Live, Riverdance, Lord of the Dance° and musicals (Mamma Mia!, Bagdad Café the Musical).
Since 2008, Encore has developed the ” edutainment” genre in France through different exhibitions: “Our Body The
Universe Within” in 2008 and 2009, “Days of the Dinosaur” in 2010 and 2011, “Tutankhamon / His Tomb and His
Treasures” in 2012, “Titanic The Exhibition” in 2013, ” Ice Age Exhibition” in 2014. In 2015, Encore has presented
Violetta Live, the live version of the famous South American telenovela selling over 260,000 tickets in France and
Switzerland and the LEGO® exhibition “The Art of the Brick” in Paris and Zurich.
About Global Experience Specialists (GES)
Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI) company, is a global, full-service provider for live
events, producing exhibitions, conferences, congresses, corporate events, exhibits and entertainment experiences.
GES provides a wide range of services, including official show services, audio visual, cutting-edge creative and design,
marketing and measurement services, and event registatation services – all with an unrivaled global reach. GES
partners with leading shows and brands, including Warner Bros. Consumer Products, Spring Fair Birmingham,
MAGIC, International Woodworking Fair, CONEXPO-CON/AGG and IFPE, Bell Helicopter and L’Oreal. GES’ National
Servicenter® has been recognized with certification under the J.D. Power Certified Contact Center Program℠ for the
past seven years, and for the sixth year in a row Ad Age has named GES as one of the “World’s 50 Largest Agency
Companies.” For more information visit www.ges.com.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company is one of the leading licensing and retail
merchandising organizations in the world.
HARRY POTTER, characters, names and related indicia are trademarks of and © Warner Bros. Entertainment Inc.
Harry Potter Publishing Rights © JKR. (s16)Download press release

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